www.jftc.go.jp/houdou/pressrelease/2019/jun/190626-2.html
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(令和元年6月26日)株式会社アルトルイズムに対する景品表示法に基づく課徴金納付命令について | 公正取引委員会
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https://www.jftc.go.jp/houdou/pressrelease/2019/jun/190626-2.html
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This page announces an administrative monetary penalty order issued by the Consumer Affairs Agency and Japan Fair Trade Commission on June 26, 2019, against Altruism Co., Ltd. for violations of the Unfair Competition Prevention Act. The company made misleading claims on its website about a dietary supplement called "Kuro Fusa Shuukan Black Max S," suggesting it could turn gray hair black. Between April and October 2018, without providing proper substantiation for these claims, the company displayed deceptive advertisements. Disclaimers were also inadequate. The company must pay 8.39 million yen by January 27, 2020.
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