www.hakuhodody-holdings.co.jp/assets/pdf/csr/2025/csr2025_01.pdf

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博報堂ＤＹホールディングス 代表取締役社長メッセージ

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This document is a top message from the new president of Hakuhodo DY Holdings, outlining a vision for business transformation and non-continuous value creation. It emphasizes the importance of leveraging technological advancements, particularly AI, to drive change in the advertising industry and transition towards a Creativity Platform. The message highlights the need for cultural and operational reforms within the organization, encouraging employee challenges to achieve sustainable growth. Additionally, it addresses the creation of new industries with a global perspective and the importance of responding to social issues.